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7 Best Strategies To Increase Your Blog’s Traffic

It’s an art and a science to get more people to read your blog.Marketers who emphasize blogging have a 13-fold better probability of receiving a positive return on their investment. But, if no one visits your blog then how will you generate traffic, leads and sales. Don’t delete your blog just yet. Instead, try to restore it. 

Getting traffic on the blogs is not rocket science.To advertise your blog, you don’t need to be a marketing master. Using certain tried-and-true best practises, you can simply increase traffic to your blog.

Having excellent content isn’t enough to get people to visit your blog. We have to invest just as much time and effort to attract readers as we do to craft the actual content.

There are a lot of ways to generate more traffic to the blogs.Some are more efficient and cost-effective, while others are less efficient and cost-effective but If you integrate all of these techniques in the correct manner, you can receive a lot of traffic to your website.

In this Guide, we’ll show you how to raise your blog traffic like a pro marketer using seven different tactics. Some of the tactics may be familiar to you, but I’m going to approach them from a whole different perspective so you can learn how to boost your blog traffic. 

In a moment, we’ll get into 7 proven blog traffic methods and case studies, but first, let’s go through the fundamentals of traffic generation. 

There are two types of blog traffic- 

  1. Organic Traffic- It is the traffic that you can get naturally to your website from search engine results. It is likely to be also known as direct traffic and referral traffic as well.

Referral Traffic is the traffic that comes to your blog from another party website when someone clicks on a given link on another party website while direct traffic is the traffic that comes to your blog  when someone types a URL directly into the browser.

  1. Paid Traffic- It is the traffic that is produced through Paid ways only. When a person clicks on an ad on a search engine result page for a specific search query, paid website traffic is delivered to that website.

There are primarily seven types of paid advertisements that might assist you in increasing traffic to your website.

  1. Search Ads
  2. Display Ads
  3. Social Media Ads
  4. Remarketing Ads
  5. Google Shopping Ads
  6. Local Service Ads
  7. Instream Ads

Now, You’ll get to learn 7 tried and Best proven strategies that we employed to double the traffic to our site. Starting with these 7 free techniques to increase blog traffic that work in any business is a good place to start. 

Following are7 best tactics for increasing readership and traffic to your blog-

  1. Create content that can drive traffic.
  2. Conduct Keyword Research to Identify better blog post ideas.
  3. Employ SEO Fundamentals to your blogs.
  4. Optimize your blog for speed and mobile.
  5.  Include photographs, charts, and infographics to make visually attractive Content.
  6. Begin earning more backlinks
  7. Promote your blog on social media handles.
  1. Create content that can drive traffic- Traffic generation introduces the potential clients to your firm and its offerings. You require traffic to generate leads and customers. If your blog can produce more traffic, it can have a huge impact on your business by assisting you in building a social media audience and making an impression on your prospects and customers.

The process of generating traffic does not begin after you have published a blog post; it begins with the planning stage.

There are three main things to consider If you want to plan content that will increase visitors-

  1. Topic selection
  2. Choose content type
  3. Add value
  1. Topic Selection- It will be simple to increase traffic and attract more readers to your blog if your readers are able to connect with the quality posts on your blog. The most difficult challenge that bloggers confront in pleasing their dedicated fans is choosing blog post topics.

No matter how wonderful your content is, if you choose to write about a topic that no one cares about, you’ll have a hard time getting traffic.

Then,  how do you come up with a list of blog topics to write about?

Reading a lot of other blogs and forums on different topics can be a better way to start. However, there are a number of tools that can assist you in finding the most popular topics that most people are searching for these days. Some of them are-

  • Google Trends-  It is a free research tool that allows businesses to see what their users are interested in and curious about in actual time. This will show you a graph displaying how interest has risen and fallen over time. 
  • BuzzSumo- It is a cloud-based platform that assists you in finding the best engagement topic, trending stories, etc. In addition, this tool will display to you which blog topics generate the most social media shares.
  • SEMrush- You may use this tool to see what keywords your competitors are ranking for in Google and obtain an estimate of how much traffic those phrases can bring in.

You can use these tools to make sure that the topics you choose are relevant to your content strategy and are focused on assisting your target audience because connecting your audience to the correct blog topic is a crucial first step in capturing online attention.

  1. Choose content type- The internet’s currency is content, and there are hundreds of different sorts of content that marketers may create to engage their audiences, provide value to the customers and attract new prospects. 

However, with so many various forms of content available, it can be tough for marketers to decide which ones to prioritize.

Certain forms of content may gain more momentum than others.

According to Google Trends, list posts, all content and infographics garnered the most shares of any content genre.

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